Work History
Freelance
Graphic Designer | December 2023 – present | Seattle, WA
Designer for agency HR Creative Group, June 2024 – present, contract: Design benefits awareness materials for clients Sephora, Petco, Box, Providence, and Saltchuk.
· Create and maintain branding and typography standards across digital and print media
· Manipulate imagery with AI technology and prepare images for post-production
· Update and refine PowerPoint slide decks by improving typographic and image consistency
Designer agency, Formative, freelance: Create social media, presentation, and landing page graphics to increase awareness of National Geographic's Slingshot Challenge
NanoString Technologies, Inc.
Visual Designer | May 2023 – November 2023 | Seattle, WA | contract
Developed icon and illustration library, simplifying complex processes into digestible graphics
Created innovative social media assets and marketing materials through visual storytelling
Collaborated to execute marketing campaigns: brainstorming, development, and implementation, as well as improved upon design systems to increase consistency in design processes
F5
Visual Designer | March 2021 – December 2022 | Seattle, WA | contract, Brand Development and Product Teams
Designed creative for an F5 Distributed Cloud product launch including 17 new landing pages with unique hero illustrations and custom diagrams to demonstrate product function
Translated complex subject matter expert (SME) concepts into clean and accurately designed technical diagrams
Promoted business by designing engaging content via overviews, reports, infographics, white papers, and ebooks (plain Word documents into eye-catching PDFs)
Developed an icon system encompassing all F5 products, establishing a unified method for identification across the company
Zipwhip
Visual Designer | August 2019 – September 2021 | Seattle, WA | freelance
Drove product sales and increased site traffic by designing external-facing social media ads, custom illustrations, digital marketing materials, data visualization graphics, and e-books
Created on-brand style guides and templates for individual campaigns to ensure designers and art directors stay on brand throughout typography, layout, and image style
Amazon, Work Force Staffing
Designer | September 2020 – December 2020 | Seattle, WA | contract, Workforce Staffing Team
Designed and produced thousands of on-brand assets for social media, print and large-format digital billboards in a detail-oriented production environment
Achieved ambitious collaborative goal: Amazon's successful effort to hire 1 million people in 2020
Amazon, Home Shopping
Art Director | April 2020 – July 2020 | Seattle, WA | contract, Home Shopping Team
Reviewed, approved and art directed marketing and merchandising creative for over 280 campaigns for the Amazon.com homepage, visited 36.5 billion times per quarter
Communicated guidelines, best practices, and global style guides to provide feedback to 100+ retail and category teams submitting campaign creative
Created brand guidelines for homepage hero typography and asset placements
Oracle
Visual Designer | March 2017 – August 2019 | Seattle, WA | FTE, Studio Design Team
Successfully interpreted brand guidelines as an agency partner for Oracle clients such as REI and Hawaiian Airlines, focusing specifically on email marketing and social media design
Designed internal RFP design, presentations, and materials for meetings and events
Collaborated cross-functionally across leadership, project management, and external stakeholders as part of an award-winning creative team
Provided design expertise in pitch presentations to win new work
Created brand style guides, icons, and logos for emerging internal brands and educated users on application
Zulily
Visual Designer | December 2015 – March 2017 | Seattle, WA | FTE, Studio Design Team
Produced 10 campaigns per month and developed brand content for zulily.com website and app generating $400K to $2M in demand each
Created on-brand online retail customer-focused experiences on a collaborative team of merchandisers, art directors, photographers, stylists and copywriters focusing on mobile-first design
Amazon, Kindle Content
Visual Designer | June 2015 – November 2015 | Seattle, WA | contract, Kindle Content Design Team
Developed production-ready designs viewed by millions of Kindle customers
Adapted book cover compositions to digital asset formats and tested assets across all Kindle devices in a detail-oriented high-volume production environment
Designed web banners, social media, and digital advertising according to art direction and specs
Sublime Media
Visual Designer | March 2014 – November 2014 | Seattle, WA | FTE, Virtual Education Design Team
Designed online learning courses for clients such as The Bill and Melinda Gates Foundation, Microsoft, Costco and Expedia
Presented ideas and pitched design work to stakeholders
University of Washington
Visual Designer | August 2005 – March 2014 | Seattle, WA | FTE, Communications Team
Established branding for the iSchool and maintained brand standards of the UW and iSchool across all design projects resulting in a dramatic increase in applications (425 to 11,776 from 2005 to 2014)
Led brand design for ischool.uw.edu, winning a Web Marketing Association award, and designed websites for internal clients
Art directed photoshoots with photographer and edited all images
Other Notable Work
Senior Visual Designer, POP, designing ads for the Target holiday campaign
Lead Designer, Seattle Animal Shelter Foundation, volunteer, 5 years
Senior Designer, Sagacity Media, Travel Tacoma magazine design
Image Production Artist, Nordstrom Direct
Designer, Seattle International Film Festival (SIFF)
Fine Art Print Production Coordinator, Chihuly Workshop
Skills
Design Software
Adobe Creative Cloud
Photoshop
Illustrator
InDesign
Acrobat
Microsoft Office Suite
Powerpoint
AI image production
Design Experience
Branding system development
Digital design
Print design
Technical diagram design
Logo design
Icon design
Art direction
Typography
Production design
Image retouching
Style guide creation
Long format content design
Social media design
Web design
UX/UI design
Email marketing
Conceptual and creative thinking
Visual Identity
Education
School of Visual Concepts
Graphic Design focus
Washington State University
Hospitality Administration, BA
International College of Hospitality
WSU program, Brig, Switzerland